Annandale, VA
USA•

571 451 9230

HERBIG IDEA is a creative studio comprised of WHITNEY LYLE and SAM HERBIG. Whitney is a designer who loves to create books, packaging, and do more crafty projects in her spare time. Sam is a film electrician who loves to take photos tirelessly, while finding time on the side to create maps in various mediums (a long-standing hobby, starting with his 3-d topographical map of his hometown, Tübingen, Germany in elementary school).

Together, Whitney's big picture ideas and Sam's impeccable attention to detail, they pull prints in a print shop or set-up a makeshift photography studio. They love to generate ideas and find ways to execute them. 

Set Life Gallery

NYC cab top driver

NYC cab top driver

9 light Maxi Brute on a lift (Berlin)

9 light Maxi Brute on a lift (Berlin)

A, B and C camera monitors

A, B and C camera monitors

Operating a hydro par

Operating a hydro par

Chasing down faulty wiring

Chasing down faulty wiring

Representing I.A.T.S.E. Local #52

Representing I.A.T.S.E. Local #52

"Long hours are hazardous to your wife"

"Long hours are hazardous to your wife"

Rigging seminar

Rigging seminar

Shooting an airplane interior

Shooting an airplane interior

Process trailer rig

Process trailer rig

Cramped staging in the curb lane

Cramped staging in the curb lane

Bay cranes with ballon lights and rain towers

Bay cranes with ballon lights and rain towers

National guard picking up 4/0 cable after "Sandy"

National guard picking up 4/0 cable after "Sandy"

The warehouse of ARRI-CSC (Secaucus)

The warehouse of ARRI-CSC (Secaucus)

My first union card, #6988

My first union card, #6988

On the stage

On the stage

Equipment truck interior

Equipment truck interior

Camera crane in action

Camera crane in action

A set piece on the boardwalk

A set piece on the boardwalk

Process trailer

Process trailer

Balloon lighting seminar

Balloon lighting seminar

Lift duty

Lift duty

Lift duty #2

Lift duty #2

On set in Berlin

On set in Berlin

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NYC cab top driver
9 light Maxi Brute on a lift (Berlin)
A, B and C camera monitors
Operating a hydro par
Chasing down faulty wiring
Representing I.A.T.S.E. Local #52
"Long hours are hazardous to your wife"
Rigging seminar
Shooting an airplane interior
Process trailer rig
Cramped staging in the curb lane
Bay cranes with ballon lights and rain towers
National guard picking up 4/0 cable after "Sandy"
The warehouse of ARRI-CSC (Secaucus)
My first union card, #6988
On the stage
Equipment truck interior
Camera crane in action
A set piece on the boardwalk
Process trailer
Balloon lighting seminar
Lift duty
Lift duty #2
On set in Berlin

Set Life Gallery